MAD Roadshow & Token Sale Update February 1, 2018 – Posted in: News

First things first – some quick housekeeping:

  • Official MAD Announcements on Telegram: We launched our official Telegram channel for announcements, so make sure you subscribe:
  • MAD Token Sale: Phase 3 kicks off Feb 2. Keep reading for details on timing for the public sale, the new token price, and token distribution dates.
  • New Mad Video: Check out our latest video describing our privacy-first protocol –

It’s been a MAD roadshow the last few weeks. From CES in Vegas, to NYC (our home town), Tokyo, and London – it’s literally been fast and furious.  Adam, our CEO, even took the stage in Davos!

We’ve met with every major name in media – from the very top leaders at the big three agencies, to the biggest F500 brands, all kinds of device manufacturers, and massive publishers.  All the meetings have one thing in common: the entire advertising industry has literally gone MAD for MAD!

Here’s a taste of the feedback we’ve been hearing:

“MAD’s approach will not only ensure privacy regulation compliance, but will significantly improve the targeting standards across the programmatic landscape. MAD’s privacy first protocol will address the transparency, fraud and brand safety issues major brands and agencies are concerned about. They are onto something big – it’s totally new, and we’re extremely excited.”
– Gabe Greenberg, CEO of GABBCON

The reaction has honestly been overwhelming. It’s incredibly humbling to get such a strong reaction from an industry that can spot spin from a mile away.

In light of the market’s incredible reaction to our privacy-first protocol, we’re raising the token price in Phase 3 to $0.40/token. Congratulations to everyone who got in during the first two phases of the sale, your patience has not gone unnoticed.


  • Phase 2 wraps up Thursday, February 1. It’s been a huge success – and we’re excited to open the sale back up to the public.
  • Phase 3 kicks off on Friday, February 2. This is the MAD Crowdsale. White list confirmation will begin Friday: if you signed up for the whitelist, expect an email within the next week with further details on how to participate in the crowd sale.
    • PHASE 3 PUBLIC SALE DATE: February 15, 10:00am ET
    • PHASE 3 TOKEN PRICE: $0.40/token
    • Minimum: $1K
    • How many tokens: There will be a limited supply, and Phase 1 sold out in less than 36 hours…so don’t wait – get in quickly.
    • Discounts: Discounts are available on larger investments, on a first-come-first-serve basis.
    • Whitelist Sign up: If you haven’t signed up – do it ASAP:

So get whitelisted, get excited, and #getMAD. This rocket ship is headed to the moon.